The 2007 SAP Research Report is out… Subtitled: thinking out of the box… Wished they had asked a native speaker. At least my thinking doesn’t come out of a box. It sure is unique! I hope the readers of this blog can attest to it.
If you use Google as an oracle, it shows to be a common mistake. “Thinking outside the box” gives us 961,000 hits today, and “thinking out of the box” gives us 214,000 hits. So there was a 20% chance to get it wrong. Stuff happens…
2 responses so far ↓
1 Tim // Jun 16, 2008 at 7:46 am
Maybe what they mean is out-of-the-box thinking? That’s thinking straight from the brain without any customization (similar to off-the-shelf thinking or over-the-counter thinking).
2 Dirk Riehle // Jun 16, 2008 at 7:22 pm
Hi Tim, I guess you are right. Using Google as an oracle is rather precarious
as social proof can be wrong at times. Or, in this case, both options are possible with slightly distinct meanings. Hope life is good for you!
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